EDK News Roundup: Week Ending 2.27.16

From the new Facebook Reactions to Google’s major ad changes, it was a big week in the digital marketing world.

beverage branding

EDK News Roundup: Week Ending 2.20.16

From streetwear trends at New York Fashion Week to whimsical emojis on Pepsi cans, check out what’s making headlines this week.

Valentine's Day retail marketing

EDK News Roundup: Week Ending 2.13.16

Millennials are changing Valentine’s Day shopping habits, while Burger King makes a big change to their menu.

Super Bowl Marketing 2016

The Game of Super Bowl Marketing

In this day and age of digital marketing, a successful Super Bowl marketing strategy will not completely rely on the television spot. It should effectively combine a powerful push on social media.

content marketing tips los angeles

3 Ways to Drive Your Content Marketing

Storytelling rules! Whether it’s an engaging blog post or YouTube video, learn how your business can use content marketing to edge out the competition.

coca cola marketing campaign

EDK News Roundup: Week Ending 1.23.16

While the state of the retail industry is changing dramatically, a major beverage company makes a big change with its marketing efforts.

social media marketing los angeles

Which Big Brands Won Our Hearts on Social Media?

Whether we’re looking for a special promotion or discount, it has become a daily habit for us to see our favorite retailers or restaurants on our social media feeds.

EDK News Roundup: Week of 12.26.15

Happy Holidays from the EDK team! While we’ve been enjoying egg nog and time spent with family and friends, here’s what’s making our lifestyle news roundup this week.


EDK and Company Featured Agency in Business News Daily

EDK founder Endrea Kosven was one of the featured social media experts quoted in Business News Daily on the topic of marketing on Instagram.

Social media advertising Facebook

Small Businesses are Paying to Play with Social Media Advertising

Social media networks gather a large amount of data on its users, which is why so many businesses now advertise on platforms like Facebook and Twitter.

Shop Small on Small Business Saturday

In the last few years, we’ve been introduced to a new holiday shopping day that encourages shopping small — Small Business Saturday.

Potato Pie Praises Go Viral on Facebook, Sells Out at Walmart

Itching for sweet potato pie this Thanksgiving holiday? Well, you might have to wait a little while. A viral Facebook video causes massive demand for one brand of the sweet dessert.

Social media marketing los angeles

The Growing Importance of Mastering the Visual Web

The proof is in the numbers: did you know that content with visually appealing photos and graphics average 94 percent more views than those without?

We Heart Twitter! Platform Introduces New Like Feature

The social media platform popular with celebrities and media just made the site a little more user-friendly by removing the “favorites” function and replacing the star button with a heart for “like.”

4 Ways to Spook up Your Halloween Social Media Campaign

If you’re a business owner and want to get in on the crazy spirit of Halloween, there are so many ways to capture the spirit of Old Hallows’ Eve.

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