From the new Facebook Reactions to Google’s major ad changes, it was a big week in the digital marketing world.
From streetwear trends at New York Fashion Week to whimsical emojis on Pepsi cans, check out what’s making headlines this week.
Millennials are changing Valentine’s Day shopping habits, while Burger King makes a big change to their menu.
In this day and age of digital marketing, a successful Super Bowl marketing strategy will not completely rely on the television spot. It should effectively combine a powerful push on social media.
Storytelling rules! Whether it’s an engaging blog post or YouTube video, learn how your business can use content marketing to edge out the competition.
While the state of the retail industry is changing dramatically, a major beverage company makes a big change with its marketing efforts.
Whether we’re looking for a special promotion or discount, it has become a daily habit for us to see our favorite retailers or restaurants on our social media feeds.
Happy Holidays from the EDK team! While we’ve been enjoying egg nog and time spent with family and friends, here’s what’s making our lifestyle news roundup this week.
EDK founder Endrea Kosven was one of the featured social media experts quoted in Business News Daily on the topic of marketing on Instagram.
Social media networks gather a large amount of data on its users, which is why so many businesses now advertise on platforms like Facebook and Twitter.
In the last few years, we’ve been introduced to a new holiday shopping day that encourages shopping small — Small Business Saturday.
Itching for sweet potato pie this Thanksgiving holiday? Well, you might have to wait a little while. A viral Facebook video causes massive demand for one brand of the sweet dessert.
The proof is in the numbers: did you know that content with visually appealing photos and graphics average 94 percent more views than those without?
The social media platform popular with celebrities and media just made the site a little more user-friendly by removing the “favorites” function and replacing the star button with a heart for “like.”
If you’re a business owner and want to get in on the crazy spirit of Halloween, there are so many ways to capture the spirit of Old Hallows’ Eve.