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EDK News Roundup: Week of 12.12.15

Lancome launches whimsical holiday campaign on social media, while one major Los Angeles boutique retailer is shuttering operations after years of being the backdrop for many celebrity shopping excursions.

Social media advertising Facebook

Small Businesses are Paying to Play with Social Media Advertising

Social media networks gather a large amount of data on its users, which is why so many businesses now advertise on platforms like Facebook and Twitter.

Shop Small on Small Business Saturday

In the last few years, we’ve been introduced to a new holiday shopping day that encourages shopping small — Small Business Saturday.

EDK News Roundup: 11.21.15

From Barbie ads to IKEA labs, here are the stories giving us something to talk about this week.

Potato Pie Praises Go Viral on Facebook, Sells Out at Walmart

Itching for sweet potato pie this Thanksgiving holiday? Well, you might have to wait a little while. A viral Facebook video causes massive demand for one brand of the sweet dessert.

EDK News Roundup: Week Ending 11.13.15

What’s the world chatting about? From millennial moms to the Victoria’s Secret Fashion Show, here are the news stories giving our inbox something to talk about.

Social media marketing los angeles

The Growing Importance of Mastering the Visual Web

The proof is in the numbers: did you know that content with visually appealing photos and graphics average 94 percent more views than those without?

We Heart Twitter! Platform Introduces New Like Feature

The social media platform popular with celebrities and media just made the site a little more user-friendly by removing the “favorites” function and replacing the star button with a heart for “like.”

4 Ways to Spook up Your Halloween Social Media Campaign

If you’re a business owner and want to get in on the crazy spirit of Halloween, there are so many ways to capture the spirit of Old Hallows’ Eve.

October is Adopt a Shelter Dog Month

October is Adopt a Shelter Dog Month, and there’s no better time to get the word out about adopting animals from our local shelters.

Happy 5th Birthday Instagram!

Time to celebrate, Instagram! The ever popular and growing social media platform turns 5: it seems hard to recall a time when it wasn’t around.

Instagram Marketing: Learning a Lesson from Kim Kardashian

The Food and Drug Administration issued a warning to pregnant reality TV star Kim Kardashian after she touted the benefits of using the morning sickness drug Diclegis on Instagram.

Instagram Memes in Social Media Marketing

Straight Outta Somewhere: Using Memes to Market Your Business

With the popularity of Instagram (over 300 million users and counting), using Internet memes have become a popular way to reach an audience.

Share Content Through Social Media Marketing

Share Great Content Through Social Media Marketing

With social media platforms like Instagram, Twitter, and Facebook, there’s no reason why your small business can’t have new customers looking for your products or services.

Why Email Marketing is Great for Small Business

What should you know about email marketing? Simply put, it is one of the most affordable ways to reach your target market, and is perfect for small business regardless of your industry.

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